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| Vendor: | Salesforce |
|---|---|
| Exam Code: | MKT-101 |
| Exam Name: | Build and Analyze Customer Journeys using Marketing Cloud |
| Exam Questions: | 161 |
| Last Updated: | August 23, 2026 |
| Related Certifications: | Salesforce Marketer, Marketing Cloud Email Specialist |
| Exam Tags: |
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A marketer has been asked to collect consumer information using Marketing Cloud for users obtained from social channels for future mailing.
What should the marketer do to accomplish this?
Northern Trail Outfitters (NTO) wants to be notified of any abnormal subscriberbehavior with its 'Weekly Deal email.
Which feature provides notification badges to alert NTO of any performance issues?
The data team at Northern Trail Outfitters wants to send a daily report of all subscribers emailed in the last 24 hours to their Enhanced FTP Export folder. The file should contain unique email addresses.
At a minimum, which activities should be configured in Automation Studio to meet their requirements?
A marketingspecialist at Northern Trail Outfitters wants to automate sending the weekly newsletter to subscribers. The audience is located in one data extension, but they also want to send to a partner seed list.
Which tool method should the specialist use?
Northern Trail Outfitters wants to ensure that the Email Address field value is not duplicated
in a data extension.
What should a marketer do to ensure the Email Address field values are unique?
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