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Salesforce Marketing-Cloud-Email-Specialist Exam Dumps

Get All Salesforce Certified Marketing Cloud Email Specialist Exam Questions with Validated Answers

Marketing-Cloud-Email-Specialist Pack
Vendor: Salesforce
Exam Code: Marketing-Cloud-Email-Specialist
Exam Name: Salesforce Certified Marketing Cloud Email Specialist
Exam Questions: 159
Last Updated: February 26, 2026
Related Certifications: Marketing Cloud Email Specialist
Exam Tags: Specialist Salesforce email marketing professionals
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Free Salesforce Marketing-Cloud-Email-Specialist Exam Actual Questions

Question No. 1

Northern Trail Outfitters (NTO) wants to leverage Path Optimizer to test new marketing content. The best path will be selected based on the orders placed on NTO's website.

What should NTO configure in Path Optimizer?

Show Answer Hide Answer
Correct Answer: C

Question No. 2

When building anemail audience, a marketer first runs a query to update a data extension referenced in the audience query.

Which configuration should be used to ensure the exclusion is updated before the audience query runs?

Show Answer Hide Answer
Correct Answer: B

Question No. 3

Northern Trail Outfitters (NTO) currently uses AMPscript to create customized content for its subscribers.

Which actions should help build confidence in NTO's dynamic email capabilities?

Show Answer Hide Answer
Correct Answer: C

Using the 'Preview and Test' feature in Salesforce Marketing Cloud allows you to simulate how an email will appear to specific subscribers. By selecting a targeted subscriber, you can ensure the dynamic content and AMPscript are functioning correctly before sending the email to actual recipients. This method builds confidence in the dynamic email capabilities by allowing internal team members to see exactly what the end user will see. Reference:Salesforce Marketing Cloud Documentation on Preview and Test.


Question No. 4

Northern Trail Outfitters imports an encrypted file of its subscribers' favorite colors.

Which automation activity and configuration setting should be used for import to a data extension?

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Correct Answer: A

When importing an encrypted file, the first step is to decrypt the file using the File Transfer activity in Salesforce Marketing Cloud. The Manage Files option within File Transferallows you to configure and automate the decryption process before importing the data into a data extension.


Salesforce Marketing Cloud Documentation:File Transfer Activity

Question No. 5

Northern Trail Outfitters wants to ensure that the Email Address field value is not duplicated in a data extension. What should a marketer do to ensure the Email Address field values are unique?

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Correct Answer: A

To ensure that the Email Address field values are unique in a data extension, the marketer should mark the field as the Primary Key. By setting the Email Address field as the Primary Key, Salesforce Marketing Cloud enforcesuniqueness for this field within the data extension, preventing duplicate email addresses from being entered.


Salesforce Marketing Cloud Documentation:Data Extensions

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