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Get All Salesforce Certified Marketing Cloud Account Engagement Specialist Exam Questions with Validated Answers
| Vendor: | Salesforce |
|---|---|
| Exam Code: | Marketing-Cloud-Account-Engagement-Specialist |
| Exam Name: | Salesforce Certified Marketing Cloud Account Engagement Specialist |
| Exam Questions: | 304 |
| Last Updated: | June 9, 2026 |
| Related Certifications: | Salesforce Marketer |
| Exam Tags: | Associate Salesforce marketing automation specialistsSalesforce Marketing Cloud Account Engagement Consultants |
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What report allows you to see how successful or active a form has been on your site?
Form reports show the performance and activity of your Marketing Cloud Account Engagement forms, which are web forms that capture prospect information. You can use form reports to see how many prospects have viewed, completed, or started but not completed your forms, as well as the conversion rate and average time to complete. You can also drill down into individual form submissions and view the prospect's details and activities. Reference: [Form Reports], [View Form Reports]
The VP of Marketing wants to see all automation rules and engagement studio programs that a prospect has been a member of. Where should the VP of Marketing look to find this information?
According to the [Salesforce documentation], the best place to look for all automation rules and engagement studio programs that a prospect has been a member of is the Prospect's Audits tab. This tab shows a detailed history of all the actions and activities that have occurred for a prospect, including the automation rules and engagement studio programs that they have been added to, removed from, or completed. The Automation settings, Scoring rules, and Lifecycle report do not provide this information, as they are related to the configuration, scoring, and reporting of the automation and engagement features, not the individual prospect's history. Reference: [Salesforce documentation]
Which three variable tags can be used on layout templates for landing pages?
(Choose three answers.)
The three variable tags that can be used on layout templates for landing pages are %%description%%, %%title%%, and %%content%%. A layout template is a reusable HTML template that defines the structure and style of your landing pages. A variable tag is a placeholder that allows you to insert dynamic content into your layout template, such as the landing page title, description, or form. You can use variable tags to customize your layout template for different landing pages, without having to edit the HTML code every time.
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